Part & Parcel Arrives in Detroit, October 18, 2019
Any time new fashion businesses launch in Detroit, we get a little excited! Friday, October, 18, San Francisco-based plus-size brand Part & Parcel is launching in Detroit. Part & Parcel makes amazing apparel for plus-size women (including wide-calf boots + dynamically sized blazers, tops, and dresses), and it’s sold by women around the country in a Plus-to-Plus selling model, where women earn a commission, create small businesses, and build community in their cities.
Did you know? It’s true that 70% of U.S. women are plus-size and only 2% of brands serve them. P&P sells clothing up to size 36, featuring its signature dimensional sizing (which allows for consumers to choose clothing that is bigger in the bust or bicep but cut the same everywhere else). The brand is famous for its wide calf boots (calf circumference up to 24” when most wide-calf options go up to 16”). The company launched in May of this year and is helmed by Lauren Jonas, the 29-year-old founder who has been plus since age 12. She’s a new mom, Poshmark-alum, and super inspiring fashion icon.
The brand is excited to launch in Detroit starting with a pop-up this Friday, Oct. 18 at Femology, the women’s coworking space in Detroit. Over 50 Detroit women will gather to share stories about being plus-size, the economic realities they’ve dealt with (from facing discrimination at work to having a lack of fashion options), really covering the whole gamut.
Part & Parcel’s real mission is to create a world where plus thrives, so they’re going city-to-city throughout the U.S. to activate cities where plus women live and work every day. Through the company’s innovative selling model, plus women become partners (for just $68) and earn 20-30% commission on everything they sell. Many women are able to kickstart their own businesses, using the income to pay their mortgage or just sell casually on the side, with no sales requirements or inventory handling. P&P puts money back in her pocket and helps her develop a community of people who share similar experiences.
If you’re a Detroit female entrepreneur, you might want to get involved with this exciting clothing brand. For the ladies that are excited to shop, you can shop the collection by clicking HERE.
